'Minefield' Sparks Ratings IncreaseBy Caillan
October 4, 2002 - 4:56 PM
See Also: 'Minefield' Episode Guide
'Minefield' Wednesday night scored Enterprise's best overnight ratings performance since April.
The episode averaged a 5.1 rating / 8 share, according to figures released by Mediaweek. This means that approximately 5.1% of American households with television sets were tuned into Enterprise, while the episode was viewed by 8% of households watching television at the time. These figures represent Enterprise's highest overnight ratings since 'Oasis' also achieved a 5.1/8; that episode went on to score a final rating of 3.3/5.
Enterprise came fifth in the 8-9 p.m. timeslot, beating the first half of the two-hour Dawson's Creek premiere. However, the series was still trumped by ABC's My Wife and Kids and The George Lopez Show (9.7/15 & 7.6/11), Ed (7.8/11), 60 Minutes II (7.4/11), and Fox's broadcast of the Division Series Playoffs (7.0/10). Media analyst Marc Berman called Enterprise's performance "reliable."
The news was also good for lead-out show The Twilight Zone. The anthology series scored a 3.8 rating / 5 share, up 6% from the previous week's performance. Berman did note, however, that The Twilight Zone will face stiff competition next week from the WB's new genre series Birds of Prey.
Despite these solid showings, UPN placed last for the night with a 4.4/6, just behind principal competitor the WB, which scored a 4.7/7. NBC led the pack with a 12.2/18, followed by ABC (7.1/11), CBS (6.4/10) and Fox (7.0/10).
Please note that these figures only represent the overnight ratings from the top 47 television markets in the country. The final national ratings, measuring all markets, should be available within a few days. As Star Trek tends to be most popular in large urban markets, the final figures are usually lower than the overnight ratings.