'Hatchery' Fails To Spawn Strong OvernightsBy Michelle
February 26, 2004 - 8:31 PM
See Also: 'Hatchery' Episode Guide
The overnight ratings for last night's Star Trek: Enterprise episode, "Hatchery", show declines in viewership since last week's "Doctor's Orders."
According to Mediaweek.com's Programming Insider, "Hatchery" earned a 3.5 overnight rating/5 share. This means that approximately 3.5% of American households were tuned to UPN, while Enterprise was viewed by 5% of households watching television at the time.
"Doctor's Orders" brought in a 3.7 last week, while "Harbinger" earned a 3.6 the week before. Programming Insider Marc Berman returned the show to the loser's column.
FOX's American Idol, which began at 8:30, was the top-rated show for the evening and apparently drew viewers from Smallville as well as Enterprise, as the WB show's ratings dropped from a 5.6/8 last week to a 4.8/7 this week. CBS' 60 Minutes II ranked second for the hour with 8.2/13.
In the fast national ratings, published at Zap2It, Enterprise earned a 2.2/4.
Viewers reported pre-emptions in several cities from which metered market ratings are calculated, so the total ratings may not be quite so low.
The full Mediaweek report is here.