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'Enterprise' Rates Fourth In Overnights
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Aug 29 - Retro Review: Hero Worship
A young boy who is the sole survivor of a disaster that killed his parents decides to emulate Data.

Aug 21 - Retro Review: New Ground
Worf's human mother brings his son Alexander on board, insisting that she can no longer raise the boy.

Aug 14 - Retro Review: A Matter of Time
When a visitor from a future era arrives on the ship, Picard asks for assistance about how to save a dying planet.

July 31 - Retro Review: Unification, Part Two
Picard learns the reason for Spock's visit to Romulus: an attempted reunification of the Vulcan and Romulan races.

July 17 - Retro Review: Unification, Part One
Shocked to learn that Spock may have defected to the Romulans, Picard and Data cross the Neutral Zone in to find him.

July 10 - Retro Review: The Game
When an interactive game becomes addictive to the crew, Wesley Crusher and his new girlfriend must save the day.

June 20 - Retro Review: Disaster
Troi must take command of the ship while Picard struggles to work with three children and Worf delivers Keiko's baby.

June 6 - Retro Review: Silicon Avatar
A scientist pursuing the Crystalline Entity discovers that Data's brain holds her son's memories.

May 30 - Retro Review: Ensign Ro
A court-martialed Starfleet officer from occupied Bajor is sent to help locate a terrorist leader.

May 23 - Retro Review: Darmok
Picard is exiled with the leader of an alien race who speaks in incomprehensible metaphors.

May 15 - Retro Review: Redemption, Part Two
Picard discovers that Tasha Yar's Romulan daughter is influencing the Klingon civil war.

May 9 - Retro Review: Redemption, Part One
When Picard is asked as Arbiter of Succession to oversee Gowron's installation, Worf resigns from Starfleet to fight against the Duras family.

May 2 - Retro Review: In Theory
Data creates a romantic subroutine to experiment with love.

Apr 24 - Retro Review: The Mind's Eye
LaForge is kidnapped and altered by Romulans to take part in an assassination plot against a Klingon governor.

 
By Caillan
September 20, 2002 - 11:00 AM

See Also: 'Shockwave, Part II' Episode Guide

The launch of UPN's 'Out Of This World Wednesday' secured solid ratings for the network, with Enterprise's season premiere coming fourth in its timeslot.

'Shockwave, Part II' averaged a 4.9 overnight rating and an 8 share, according to Mediaweek. This means that approximately 4.9% of American households with television sets were tuned in Enterprise, while the season premiere was viewed by 8% of households watching television at the time. These ratings are identical to the overnight numbers scored by 'Shockwave', which went on to achieve a 3.3/6 final rating.

Enterprise beat a repeat of Ed (4.3/7) and the film 'Blue Streak' (3.3/5) to come fourth overall in the 8-9 p.m. timeslot. However, the show was no match for the season premieres of the The Bernie Mac Show (7.0/11) and Cedric The Entertainer Presents (7.1/11), followed by My Wife and Kids repeats and Big Brother 3, which both scored a 6.8/11.

Last year, Enterprise scored a 9.1/13 overnight for series premiere 'Broken Bow', which secured UPN its second most-watched night ever after 1995's Voyager debut. Not only do these ratings represent a 46% drop from the two-hour premiere, but they are also 18% less than the 6.0/9 overnight scored by Voyager's season seven opener, 'Unimatrix Zero, Part II.'

Although Enterprise often figured among media analyst Marc Berman's list of "winners" for the night last season, he said the viewership for the premiere was "disappointing." Berman wrote that "while it's fair to point out a reasonably healthy fourth-place finish for the second season opener of UPN's Enterprise at 8 p.m. (4.9/8), it's also important to note that the series kicked off with a 9.1/13 on Sept, 26, 2001. For those of you who think it's unfair to compare Enterprise to its inflated two-hour series launch, note that episodes two through four averaged a still considerably higher 6.9/10 last season."

The series premiere of The Twilight Zone took advantage of Enterprise's lead-in, scoring a 4.6 overnight rating and a 7 share. This represents only a 6% drop-off from Enterprise's viewership, although the strong premiere could be due to UPN debuting the new 'Star Trek Nemesis' trailer during the anthology series. Nevertheless, these ratings represent an 18% increase on the numbers scored by the previous occupant of the 9-10 p.m. timeslot, Special Unit 2, which only managed a 3.9/5 for its season premiere last year. Berman made special note of the "audience erosion" during the The Twilight Zone - while the first half-hour scored a 4.9/8, the second half dropped to a 4.4/7.

Overall UPN scored a 4.8/7 with their Enterprise/Twilight Zone line-up, ahead of big sister CBS (4.6/7) and principal competitor the WB, which came last with a 3.3/5. NBC won the night with a 7.6/12, followed by Fox (7.0/11) and ABC (6.9/11).

Please note that these ratings are garnered only from the top 53 overnight markets, with full national ratings expected to be available within a week. As Star Trek has traditionally performed better in the larger urban markets, there is usually a drop between the overnights and the final ratings.

The original article can be found here at Mediaweek, with more information available at The Futon Critic.

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