Star Trek High DefinitionBy T'Bonz
January 6, 2008 - 1:50 AM
CBS Corporation cites high sales as a reason to continue with the release of the original series.
As reported at Video Business, CBS Corporation, who retains creative oversight over series from Paramount Television after multiple reorganizations, is pleased with the high sale numbers of the first season of Star Trek
"I think fans are harder core and have greater loyalty for TV DVD than they do for film," explained Ken Ross, executive VP and general manager at CBS DVD. "You have this long-term relationship with a show, where in a season, you might visit with it 20 times a year. A movie might just be a two-hour experience."
Season One of Star Trek will reach 100,000 units sold. The high sales has led the company to commit to releasing the other two Star Trek seasons.
Science fiction is one of the genres which looks to be a good candidate for HD releases. "I think that when we are looking at catalog and some sitcoms, we don't see [high-def] moving the dial that much," explained Ross, "but with some of our sci-fi and action-adventure, it can be a very positive format change for us."
To read more, head to the article located here.