Fans purchasing the Star Trek XI movie this fall will enjoy a new interactive bonus feature.
As reported by Variety, the feature, which has been named “augmented reality,” will be unlocked when the purchaser holds up the disc packaging in front of a standard webcam. Purchasers will log into a website to access the feature, which once unlocked, will be an interactive hologram controlled by the purchaser, which will be on their computer screen. Five cabins on the Enterprise can be toured using this interactive hologram, and for those wanting to blast at enemies, they can do so from the ship’s deck.
Paramount Home Video Senior Vice President of Brand Marketing Bob Buchi explained how to control the hologram. “If you took the visual cue in the package and turned your hand, then you’re turning the ship,” he said.
To experience an early version of the feature, head to the link located here.
Three different disc versions of Star Trek XI will be offered for sale. One will contain one disc with the movie and directory commentary, another will be a two-disc “bonus-packed” version and the Blu-ray version will contain three discs. The two and three-disc versions will also contain a digital copy of the movie.
Extras on the two and three-disc versions include deleted scenes as well as Abrams’ version of the Klingons. The Blu-Ray set has a BD-Live feature that connects fans to live updates from space through NASA. A Star Fleet Vessel Simulator offers a 360-degree view of the Enterprise as well as other ships.
Star Trek XI goes on sale beginning November 17.
To read more, head to the article located here.